market conditions – Page 2 – Michmutters
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Australian crypto platform Immutable sacks 17% of staff despite plans to ‘hire aggressively’

An Australian crypto company valued at $3.5 billion is facing a fierce backlash after sacking 17 per cent of its staff from its gaming division, while continuing to “hire aggressively” after raising $280 million in funding in March.

The crypto platform, which is an Australian unicorn called Immutable, could be hit with legal action as the union questioned the validity of the redundancies.

The union called Games Workers Australia has disputed the number of staff members that were fired claiming it was at least 30 roles, while Immutable has insisted just 18 workers were let go.

The staff came from the company’s flagship video game Gods Unchained and were advised of the redundancies 24 to 48 hours before being told to leave.

Staff were fired from roles including video effects artists, senior engineers and a marketing director and the process involved a 30-minute company wide meeting last Monday.

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‘devastating news’

Game Workers Australia, a branch of Professionals Australia, said it is supporting staff from Immutable Games Studio who received the “devastating” news that they would be made redundant.

“Based on information we have received, Game Workers Australia believes there are at least 30, but potentially more, job losses at Immutable,” said Professionals Australia CEO Jill McCabe.

“Immutable has provided varying reasons to their employees as to why the redundancies were necessary.

“While some employees were advised that the reason for their redundancy was due to individual performance metrics, others were advised the cause was due to an organizational restructuring or the non-alignment of their role to business goals.

“While staff were advised that they were able to request information about other roles in the company, their were given the impression that they would not be suitable for these roles.”

However, an Immutable spokesperson said the restructure was a “difficult choice” and was performed to meet business goals, while individual performance was not a reason for any redundancies.

They added individual staff were given the opportunity to respond to the redundancies and most were found unsuitable for redeployment to vacant roles.

Hiring 80 more roles

Concerns have been aired that Immutable is still hiring for similar roles that were made redundant such as product managers and engineers.

An Immutable spokesperson said the restructure impacted 6 per cent of the total number of employees at the company and it continued to “hire aggressively”.

“As we grow, the nature of the expertise the company needs is changing. We needed fewer artists, unity engineers and card designers and are hiring more tokenomics experts, blockchain engineers and crypto product managers,” they said.

“We have established new roles for Gods Unchained which we will be hiring for over the next six months; in total we will be hiring more new roles into Gods Unchained than were made redundant.

“Immutable is growing from 280 employees today to over 360 by the end of the year.”

The company started the year with just 120 employees and has already more than doubled, they added.

Game Workers Australia also claimed that Immutable provided no opportunity for employees to respond to the company’s intention to make them redundant and most of the redundancies were advised and executed within 24 to 48 hours.

“Sadly, the experience of game workers at Immutable is emblematic of the broader problems across Australia’s growing $3 billion games sector,” Ms McCabe said.

“While game workers are highly qualified and skilled, wages are unsustainably low, the hours are long, and unpaid overtime is common.

“Many people burn out of our industry and leave before even making it to five years.”

But the Immutable spokesperson defended its process and said the company “followed a fair and consistent process in relation to the restructure that is in line with legal obligations”.

Earlier this year, Immutable’s founders James, 30, and Robbie Ferguson, 25 were one of 13 new entrants that placed on the Australian Financial Review rich list with an estimated combined wealth of $1.01 billion.

Tech sector bloodbath

Immutable’s staff are the latest casualties in the tech sector, which has seen a spate of companies firing staff as conditions get tougher.

Australian healthcare start-up Eucalptys that provides treatments for obesity, acne and erectile dysfunction fired up to 20 per cent of staff after an investment firm pulled its funding at the last minute.

Debt collection start-up Indebted sacked 40 of its employees just before the end of the financial year, despite its valuation soaring to more than $200 million, with most of the redundancies made across sales and marketing.

Then there was Australian buy now, pay later provider Brighte, that offers money for home improvements and solar power, which let go of 15 per cent of its staff in June, with roles primarily based on corporate and new product development.

Another buy now, pay later provider with offices in Sydney called BizPay made 30 per cent of its redundant workforce blaming market conditions for the huge cut to staffing in May.

Earlier this year, a start-up focused on the solar sector called 5B Solar, which boasts backing from former prime minister Malcolm Turnbull, also sacked 25 per cent of its staff after completing a capital raise that would inject $30 million into the business

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Categories
Business

Australian tech company Metigy collapses impacting 75 staff

Staff who worked for an Australian tech company have been left “shell-shocked” by its sudden collapse after it planned to raise money with a valuation of $1 billion.

The company called Metigy was founded in 2015 and offered an artificial intelligence platform that provided insights into customers for small business marketing.

But its demise has impacted around 75 staff, who appeared to have been blindsided when informed on Monday that the company had gone into administration.

Some staff members had joined the company, which was founded by David Fairfull and Johnson Lin, just a few months ago.

One employee, who had been with Metigy for almost 18 months, said two weeks ago she “never thought” that the company would have gone under.

“All of us employees were informed today and we are shell-shocked to say the least,” she wrote on LinkedIn.

“It’s heartbreaking to have our journey cut short so early, when I could see that we were turning a corner with the product in the last few months and what was coming up in the next few months.”

Another staff member revealed plans they were making “for all the great work we could do with a new brand and communications function at Metigy” that she hoped to lead, but instead found herself suddenly unemployed.

“We’re pretty shell-shocked. It’s not because we didn’t care enough or because we did a bad job or the market conditions weren’t in our favor – and that will always be the toughest thing to deal with when you work as hard as we did,” she wrote .

“I am beyond grateful to have met this group of people who I now call friends and I’m so sad that we don’t get to continue on this rollercoaster together.

“My heart is always in start-up land regardless of how hard it gets. It’s an experience that teaches us so much about ourselves and I will always choose it.”

The company’s collapse is a particular shock as it planned to raise money just two months ago.

A recent presentation from a Metigy investor showed the company’s revenue had grown more than 300 per cent in both the 2020 and 2021 financial years, and had more than 25,000 clients across 92 countries, the Australian Financial Review reported.

Meanwhile, Australian private equity firm Five V Capital had recently presented Metigy as a case study showing it was valued at $105 million in October 2020 when it invested and its last evaluation sat at $1 billion in April this year.

Metigy’s collapse came as a “big shock” and had caused “a great deal of sadness”, one employee added on LinkedIn.

He said that the “growth team never failed to deliver” with a list of achievements in their short time, including acquiring roughly 38,000 users from a base of just a few thousand, rebuilding the website leading to significant improvements in conversion rates and a full rebrand .

Simon Cathro and Andrew Blundell of Sydney-based firm Cathro Partners were appointed as administrators on Friday night.

The duo said they are working with investigators and creditors to assess the business commercials and explore the possibility of its sale.

“We are exploring the urgent sale of Metigy’s assets and intellectual property as part of the voluntary administration process and consider a sale could be an outcome in this process,” they said.

Metigy has more than 30 shareholders, according to documents lodged with the Australian Securities and Investments Commission.

Tech companies are struggling in Australia after a share market bloodbath, which has left investors spooked and made funding harder to find.

Other failed businesses include grocery delivery service Send, which went into liquidation at the end of May, after the company spent $11 million in eight months to stay afloat.

Last month, Australia’s first ever neobank founded in 2017, Volt Bank, went under with 140 staff losing their jobs, while 6,000 customers were told to urgently withdraw their funds.

A Victorian food delivery company that styled itself as a rival to UberEats and Deliveroo also collapsed in July as it became unprofitable, despite making more than $6 million worth of deliveries since it launched in 2017 and had 18,000 customers.

A venture capital firm issued a sobering message about the state of Australia’s start-up industry, warning that more new companies would go bust and pulling back on funding as a result.

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